Made to stick : why some ideas survive and others die /
Heath, Chip.
Made to stick : why some ideas survive and others die / Chip Heath & Dan Heath. - 2008 Random House hardcover edition - New York : Random House, 2008. - 323 p. ; 22 cm.
"Published in slightly different form in 2007"--T.p. verso.
Includes bibliographical references (p. [291]-308) and index.
9780099505693
Social psychology
Business
Leadership
Self Help
ريادة اعمال
Communication
Entrepreneurship
Contagion-Social psychology Context effects- Psychology
302 / H M
Made to stick : why some ideas survive and others die / Chip Heath & Dan Heath. - 2008 Random House hardcover edition - New York : Random House, 2008. - 323 p. ; 22 cm.
"Published in slightly different form in 2007"--T.p. verso.
Includes bibliographical references (p. [291]-308) and index.
9780099505693
Social psychology
Business
Leadership
Self Help
ريادة اعمال
Communication
Entrepreneurship
Contagion-Social psychology Context effects- Psychology
302 / H M
