Made to stick : why some ideas survive and others die / Chip Heath & Dan Heath.

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TextPublication details: New York : Random House, 2008.Edition: 2008 Random House hardcover editionDescription: 323 p. ; 22 cmContent type:

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Books	Heliopolis Library General Hall	302 H M (Browse shelf(Opens below))	1	Available		H037702

"Published in slightly different form in 2007"--T.p. verso.

Includes bibliographical references (p. [291]-308) and index.

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